Website Project Questions Template

Clarify what platform is being recommended and why it fits the business.

• Ask what platform or stack they recommend.
• Ask why that option fits your goals better than the alternatives.
• Ask what trade-offs come with that recommendation.

Which platform would you recommend for our Tavistock business, and why is it a better fit than Wix, Shopify, or a custom build?

Understand what is actually included in the quoted price and where gaps may appear later.

• Ask what pages, templates, features, and revisions are included.
• Ask what content support is included.
• Ask what would trigger additional costs.

What exactly is included in this quote, and what parts of the project would be billed separately later?

Check whether the provider is thinking beyond visuals into search visibility, performance, and the long-term quality of the build.

• Ask about mobile usability, page speed, SEO basics, content structure, and accessibility.
• Ask how forms, analytics, and tracking are handled.
• Ask what they do to keep the build maintainable.

How do you approach mobile performance, headings, metadata, content structure, forms, and future maintainability?

Avoid hidden dependency by clarifying what happens after launch.

• Ask who owns the website, domain, and platform accounts.
• Ask how updates are handled after launch.
• Ask what support looks like in practice.

After launch, who owns the accounts and how would future changes or support requests be handled?